Natural Beauty Products Backed by Science

Our products are based in science and leverage clinically proven ingredients to reduce hair loss and naturally support hair growth. We believe in “Better Hair, Everyday” which can be achieved through safe & effective drug-free formulations.

By using natural DHT blockers, our products can prevent DHT (the main cause of hair loss) from reaching the hair follicles, allowing hair to continue in the growing phase and reducing overall fallout.

Our Favorite Ingredients

Baicapil™

A combination of three botanical active ingredients that acts to visibly combat hair loss, stimulate hair growth and increase its density. With Baicapil™, hair regains a healthy and strong condition.

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Baobab Tein NPNF™

A plant derived comprehensive 5-in-1 anti-aging hair care solution that helps to repair damage, increase hair strength, protect from UV-stress and heat, moisturize dry hair and nourish strands from root to tip.

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Beracare ARS Hair System

Helps preserve young, beautiful and healthy skin. It is a 100% natural product that protects against free radicals, it is an original active that was born from the association of three technologies: Flavonoids (anthocyanins) obtained from Euterpe Oleracea Fruit Oil – Gamma-oryzanol obtained by Rice Bran Oil – Omega-6 obtained from Passiflora Edulis Seed Oil.

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Capixyl™

An innovative complex of biomimetic peptide (acetyl tetrapeptide-3) combined with a red clover extract rich in Biochanin A. Capixyl™ targets the main causes of hair loss, providing fuller, thicker, and healthier looking hair.

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Keramare™

An active ingredient specifically designed to repair and restore the natural conditions of healthy hair. It works from the inside to restore the integrity of hair fibers, and its action is reflected on the outside, improving visual and sensory parameters such as appearance, moisturization, touch and shine.

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Procapil®

Fights follicle aging and protects against hair loss. It targets the main causes of alopecia: poor scalp microcirculation, follicle aging and follicle atrophy caused by dihydrotestosterone (DHT). It provides a protecting and repairing effect on the structure components of the hair follicle, slowing down the aging process.

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Redensyl®

Two patented green chemistry molecules – DHQG and EGCG2 – which directly target stem cell production in your hair follicles.  Reactivates the hair growth cycle by encouraging quicker cell division, which results in overall more hair growth. Redensyl also helps hair follicles live longer so hair becomes thicker & stronger.

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SymPeptide®XLash

Increases the overall density and thickness of eyelashes by thickening and fortifying them. SymPeptide®XLash stimulates the keratin genes expression responsible for more densified eyelashes (in-vitro).

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Widelash™

Helps eyelashes appear longer, fuller and stronger by promoting hair bulb keratinocyte proliferation and ensuring optimal hair anchorage. It stimulates the synthesis and organization of the adhesion molecules laminin 5 and collagen IV.

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Hair Loss Basics

What is DHT?

DHT (Dihydrotestosterone) is a chemical that naturally occurs in both men and women. Even though men naturally have higher levels of testosterone, women also produce some level of this hormone. When testosterone interacts with certain enzymes it can create DHT, which binds to hair follicles, killing the roots and causing hair loss.

 

What causes hair loss?

Unfortunately, hair loss can happen for many reasons, whether it is age or genetics, or something more serious like thyroid conditions, hormonal imbalances, alopecia, etc. We’ve designed these formulas to target the cause of hair loss, reduce fallout and encourage natural growth.

 

The Hair Cycle

At any given moment, the hairs on your head are in one of three phases: Anagen, Catagen or Telogen. The first phase, Anagen, is the longest of the three stages. Hairs in the anagen stage are actively growing and will remain in this stage for anywhere from two to seven years. About 85% of the hair on your head is in the stage.

The second phase, Catagen, is a transitional stage where the hair follicle shrinks and detaches from the dermal papilla which anchors the follicle in place. This stage can last anywhere from 1 to 3 weeks, during which time the hair remains on the head but no longer receives nutrients and does not grow.

The final stage, Telogen, is known as the resting or shedding phase. During this phase, new hair starts forming in the follicle and eventually pushes the old hair out.

 

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